Beautiful Scotch Pour

About The Whiskey Lab

Journey before destination

Whisky is shaped by time, place, and care. The path a spirit takes from grain water and yeast to cask and bottle is the point. We honor that journey first, then invite you to enjoy the destination (you).

The Whiskey Lab exists to help people find Scotch of real character. We work with independent bottlers who respect the craft, then we tell the truth about what is in the glass and why it matters.

Our value

Honor - We choose honor in every decision, in how we select and price, in how we speak about the liquid, the cask, and the people who made it. It means the story matches the whisky.

What we do

  • Curate limited releases from respected independent bottlers
  • Share clear notes, provenance, and cask detail without fluff
  • Build a community that values character over hype
MEET JAY ROBERTS - Founder & CEO

MEET JAY ROBERTS - Founder & CEO

I'm a former U.S. Navy submarine officer, former physicist, Booth EMBA alum, and lifelong student of Scotch. I started The Whiskey Lab to bring honorable sourcing and clear storytelling back to whisky. If you ever want a recommendation, send a note and I will answer it myself.

WHAT ARE INDEPENDENT BOTTLERS

WHAT ARE INDEPENDENT BOTTLERS

Independent bottlers are one-of-a-kind people. They take their craft seriously, formulating casks as a labor of love, infusing rich history and Scottish heritage into every recipe. We respect and honor their unparalleled quality by sharing their thoughtful products with a modern, digital community.

From traditional distilleries set in rugged landscapes to the most innovative technology, we’re constantly exploring the evolving world of whiskey.

The Whiskey Lab is built on a vibrant, diverse community of open-minded enthusiasts coming together to share their passion, exchange stories, deepen connections and discover together.

Join us in raising a glass to the moments that matter most, pioneering new paths and savoring every sip.